Balanced Scorecard Explained: Meaning, Types, Process, and Use Cases
Balanced Scorecard is a strategic performance management framework that helps a company measure what truly drives long-term success, not just short-term financial results. Instead of looking only at revenue, profit, or cost, it balances financial outcomes with customer value, internal process quality, and the organization’s ability to learn and improve. This makes it one of the most practical tools in company operations, process management, and enterprise performance governance.